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Interiors - the new culture of living*

By Temenouzhka Zaharieva
From collectible design to intelligent ecosystems: Milan Design Week 2026 outlines trends for the next decade Cattelan Italia -  photo Temenouzhka Zaharieva Milan Design Week is the most important moment of the year for the world of design – it is here that professionals and enthusiasts gather not only to discover new products, but also to exchange knowledge, to be informed and, ultimately, to do business. It turns every corner of the city into a stage for bold ideas, surprising installations and projects that shape the direction of interior design for the coming months. The event is so vast that even seven days are not enough to cover everything – from the main fair, the Salone del Mobile at Rho Fiera, to the Fuorisalone – the dozens of exhibitions and installations scattered throughout the city. Milan Design Week is not really “about furniture”. It is a fascinating cultural phenomenon that uses furniture as its medium and predicts how we will live, work and connect in the next de...
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Sofia Design Week 2012: Design and Happiness*

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By Temenouzhka Zaharieva
"Can happiness be manipulated?" was my natural question after the lecture of Stefan Sagmeister, one of the most interesting guest speakers at the Sofia Design Week 2012 Professional Forum. "Yes!" Sagmeister answered, "Happiness can be trained like we do with fitness training."
The forum - Stefan Sagmeister and his scale of happiness photo Michail Novakov
Austrian by birth, based in New York, the designer has had his own agency, Sagmeister Inc., since 1993. Last month, all of this changed when Sagmeister Inc. relaunched as Sagmeister & Walsh with an eye-catching announcement (warning, NSFW) to prove that "we'd do anything for design." Using his own body to make a design statement is not new for Sagmeister—he also employed this tactic with his famous AIGA poster from 1999 advertising a speaking engagement at Cranbrook by carving the details onto his torso.

 *Това е началото на публикацията ми в CORE77 за лекцията на 'рок-звездата' сред графиците, Stefan Sagmeister, както го наричат в TED, на професионалния форум на Sofia Design Week 2012

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"Like movie directors, designers are the keepers of the vision and build the interdisciplinary teams that are needed to achieve it”

Paola Antonelli

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