Sofia Design Week 2012: Design and Happiness*Design articles on interior design trends, latest design events, new furniture, design marketing

Sofia Design Week 2012: Design and Happiness*

"Can happiness be manipulated?" was my natural question after the lecture of Stefan Sagmeister, one of the most interesting guest speakers at the Sofia Design Week 2012 Professional Forum. "Yes!" Sagmeister answered, "Happiness can be trained like we do with fitness training."

The forum - Stefan Sagmeister and his scale of happiness photo Michail Novakov

Austrian by birth, based in New York, the designer has had his own agency, Sagmeister Inc., since 1993. Last month, all of this changed when Sagmeister Inc. relaunched as Sagmeister & Walsh with an eye-catching announcement (warning, NSFW) to prove that "we'd do anything for design." Using his own body to make a design statement is not new for Sagmeister—he also employed this tactic with his famous AIGA poster from 1999 advertising a speaking engagement at Cranbrook by carving the details onto his torso.

*Това е началото на публикацията ми в CORE77 за лекцията на 'рок-звездата' сред графиците, Stefan Sagmeister, както го наричат в TED, на професионалния форум на Sofia Design Week 2012

My home is my fortress, my office, my gym ...*

Undoubtedly, 2020 will go down in history as the year in which (almost) we all moved our workplace home. The world we live in, and with it the world of design, is changing at a dizzying rate. And all together we are trying to catch up with the changes, each one in his own way. We learn to live mostly online, while rediscovering some abandoned ways of communicating, such as walking and long phone conversations or communicating in a very small circle. In recent months, we had also to get used to an unexpected development of one of the major global trends - from living in a globalized to living in a local, microworld. With periods of forced closure, our home has become a refuge from the uncertain world outside and a stage for all activities in everyday life. It is no longer a place to cross, but a "base camp". We have learned to appreciate again the importance of the home environment, the yard, the balcony and the garden. And we quickly had to think about what we like in our ho

Supersalone shows what the international furniture fair should look like in the future *

* A translation of my article in "More for the house" photo Temenouzhka Zaharieva After more than a year of restrictions due to the pandemic, which excludes any exhibitions, trade fairs and events, and after several delays, the largest international event dedicated to furniture and interior design - the Milan Fair, although on unusual dates, is a fact. Supersalone , the special event of Salone del Mobile curated by Stefano Boeri took place from 5 to 10 September 2021. It proposed a new interesting format that shows what the international furniture fair should look like in the future - with a sustainable design, prevailing digital information, and a holistic approach. In just a few months, Salone del Mobile.Milano managed to organize and hold its special event, which gives hope for a fresh start. Of course, it was limited to the first four of the 24 pavilions at Fiera Milano, where 1,900 projects of almost 69,000 square meters were displayed. But this was actually the goal

Inspiration From the Coming Up Salone

As President Maria Porro says in an interview for Stylepark, Salone del Mobile is not just an international furniture trade fair, but a catalyst as well... it makes us think about the direction furniture design needs to take in the future." So, let's have a look at some inspiring new designs that I think may be a sign for that direction. Art Deco and desire for luxury seem to be back again along with the global trend for real sustainability. Pacific is the continuation of a design process begun in 2010 with the iconic Redondo collection by Patricia Urquiola for Moroso: Soft lines and curves everywhere, too. Ditre Italia | Clip bed GIULIA , a new kitchen, completely handmade with a very high component of technology and home automation, design by Luca Mattoni who "wanted to take the kitchen concept even further, conceived as a design object capable of changing the face of the environment in which it is located. A kitchen that reinterprets the standard idea of how this

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